articles about production

Figure 4. Loss per sow obtained (internal data)

How to combat heat stress in pigs

Pigs are particularly vulnerable to heat stress due to their limited ability to dissipate body heat and genetic selection for higher productivity, which has reduced their heat tolerance. Improved technical results increase heat production, and today's lines produce 30% more heat than those in the 1980s.

How to communicate effectively from the swine industry to reach consumers

Communication in the swine industry today faces a double challenge. On the one hand, there is a real need to transparently show the sector's work to an increasingly distrustful consumer, who is either uninformed or saturated with emotional messages. On the other hand, we must do so in a changing digital environment, which rewards the authentic, the emotional, and the useful.