United Kingdom - Welfare increasingly important

British shoppers are becoming increasingly engaged with standards of animal welfare when purchasing food, according to research into consumer behaviour by IGD. One-fifth of shoppers now say that knowing about standards of animal welfare has become one of their key drivers of product choice.
Friday 16 January 2009 (9 years 6 months 2 days ago)
British shoppers are becoming increasingly engaged with standards of animal welfare when purchasing food, according to research into consumer behaviour by IGD. One-fifth of shoppers now say that knowing about standards of animal welfare has become one of their key drivers of product choice.

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