With 33.6 kg per inhabitant pig meat still is the favored meat for French consumers ahead of beef with 25.8 kg and poultry 24.7 kg.
Fresh pig meat only represents 30% of sales compared with 70% for processed pig meat (charcuterie products).
Today fresh processed pig meat represent 25 000 tons. These products (mainly sausages and joints) are often sold as special offers and show limited innovation, therefore sales stagnate. Pig meat is the cheapest red meat on the shelf with €6/kg on average compared with €12/kg for beef or €11.86 for lamb.
January 2012/ BPEX/ United Kingdom.