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EU-China: agreement protecting geographical indications enters into force

The agreement protects around 200 iconic European and Chinese agri-food names against imitation and usurpation introducing consumers to guaranteed, authentic products from two regions with rich culinary and cultural traditions.

2 March 2021
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The EU list of GIs to be protected in China includes products such as Cava, Champagne, Feta, Irish whiskey, Münchener Bier, Ouzo, Polska Wódka, Porto, Prosciutto di Parma and Queso Manchego. Among the Chinese GI products, the list includes Pixian Dou Ban (Pixian Bean Paste), Anji Bai Cha (Anji White Tea), Panjin Da Mi (Panjin rice) and Anqiu Da Jiang (Anqiu Ginger).

In the course of the next four years as of today, the agreement will expand to cover an additional 175 GI names from both sides.

The Chinese market has high-growth potential for European food and drinks. In 2020, China was the third destination for EU agri-food products, reaching €16.3 billion up to November. It is also the second destination of EU exports of GI products, accounting for 9% by value, including wines, agri-food products and spirit drinks.

2 March 2021/ EC/ European Union.
https://ec.europa.eu

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