United Kingdom: retailers step up their use of the Red Tractor logo

Fresh meat (beef, lamb, pork and poultry) have the highest proportion of British products carrying the Red Tractor logo with 87 percent.

Wednesday 30 May 2012 (6 years 2 months 19 days ago)
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Retailers are using the Red Tractor logo on a greater proportion of their British products than last year – increasing from 66 percent to 70 percent this year.

The Red Tractor logo can now be found on around £12 billion worth of food and drink products at retail sales value. Nearly half of the qualifying products carry the Red Tractor logo on front of pack.

Fresh dairy and fresh meat (beef, lamb, pork and poultry) have the highest proportion of British products carrying the Red Tractor logo, with 94 percent and 87 percent respectively.

Tuesday May 29, 2012/ NPA/ United Kingdom.
http://www.pig-world.co.uk

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