United Kingdom - Bpex adverts banned over welfare claims row

Part of a major advertising campaign from Bpex to promote the British pig industry has been banned after animal welfare groups complained to the UK advertising watchdog. The Advertising Standards Agency (ASA) ruled against a recent advert published as part of Bpex’s ‘pigs are worth it’ campaign which described the industry as having ‘very high welfare standards’.
Thursday 12 February 2009 (9 years 3 months 10 days ago)
Part of a major advertising campaign from Bpex to promote the British pig industry has been banned after animal welfare groups complained to the UK advertising watchdog.

The Advertising Standards Agency (ASA) ruled against a recent advert published as part of Bpex’s ‘pigs are worth it’ campaign which described the industry as having ‘very high welfare standards’.

http://www.farmersguardian.com/story.asp?sectioncode=1&storycode=24343

Swine news

Article Comments

This area is not intended to be a place to consult authors about their articles, but rather a place for open discussion among pig333.com users.

Access restricted to 333 users. In order to post a comment you must be logged in.

Not a registered user of 333?sign upand access swine prices, the search engine, ...
It is fast and free
Are you registered in 333?LOGINIf you've forgotten your password we'll send it to you here

tags

Swine News

Swine industry news in your email

You are not subscribed to this list

18-May-201811-May-201804-May-201820-Apr-2018

Log in and sign up on the list

Not a registered user of 333?sign upand access swine prices, the search engine, ...
It is fast and free
Are you registered in 333?LOGINIf you've forgotten your password we'll send it to you here