The United States government has announced the imposition of a new 50% tariff on several Brazilian products, including beef, coffee, and fruit, scheduled to take effect on August 6, 2025. The measure was made official through an executive order issued by the White House.
The new tariff consists of an additional surcharge of 40% on top of the 10% base rate already applied, significantly increasing the tax burden for certain strategic sectors of bilateral trade. Some products, such as orange juice, civil aircraft, iron ore, cellulose, energy, and fertilizers, have been excluded from this measure.

In the case of beef, which already bore a tariff of 26.4%, the new tariff would bring the total tax burden to over 76%, seriously compromising the economic viability of Brazilian exports to the U.S. market. In 2024 alone, the U.S. imported 229,000 tons of beef from Brazil. Forecasts for 2025 pointed to reaching 400,000 tons, a target now in question.
The Brazilian Beef Exporters Association (ABIEC) has initiated talks with U.S. importers and is working with the Brazilian federal government to find a negotiated solution. It has also emphasized the importance of joint work between the Ministry of Agriculture and Livestock focused on opening new markets, and the diplomatic efforts of the Ministry of Foreign Affairs (Itamaraty) and the Ministry of Development, Industry, Trade, and Services (MDIC).
July 31, 2025 / 333 Staff with data from the White House and ABIEC.